FEATURED ARTIST 2.27.09

B.O.B

(BEATS ON BLAST)

Words: Tatiana R.

A few days after his first video shoot, for club anthem, Haterz Everywhere featuring Rich Boy, Atlantic Records newest artist, 18 year old B.O.B is here to claim his place. Already on one of the biggest billboards in New York City as one of LRG Clothing’s spoke models B.O.B. tells Culture Shock Mag, “Where I am now is so different from where I’d thought I’d be.”
Having a genuine love for music B.O.B. is unique in his own right. “I don’t try to stick to one genre when I make music I try to incorporate all my love for all types of music.” Influenced by Rock, Blues, DooWop and of course of Hip Hop Atlanta’s own, B.O.B takes the industry for a crazy ride. Knowing that just having a “cool” image and talent in the industry is no longer one of a kind, B.O.B. can be described as a one stop shop. First recording with group the Klinic, the beats weren’t coming fast enough. His cousin taught him the music production, Fruity Loops. B.O.B. found his new vice! He produces, writes, raps, arranges and mixes his own music.
But who exactly is B.O.B? When asked what B.O.B. means, he first explains his real name is Bob but, “I’m a random guy, just all over the place.” So it can stand for different things in different situations i.e. Beats On Blast when he goes into production mode, Ballin’ On a Budget or Books Over Bullets.
You can imagine that he sticks out like a sore thumb in the Rap world, yet is co-signed by the likes of label-mate T.I., whom he recently performed his big single with at Atlanta’s 13th Annual Birthday Bash Concert. His charismatic persona and immense energy is what attracted industry tastemaker and CEO of TJ’s DJ’s, TJ Chapman. TJ Chapman known for one of the most successful record pools and for helping launch the careers of artists like, T-Pain, Yung Joc, Rick Ross just to name a few, he truly believes B.O.B is the next superstar. After a performance at Club Crucial in Atlanta, TJ Chapman wanted to be apart in helping him achieve his dream by teaming up with manager B. Rich to become his co-manager.
He’s already released his first mix-tape Cloud 9, that he describes as classic along with Hello My Name is B.O.B. He’s also co-produced and dropped a verse on Danity Kane’s hit single “Showstopper (Remix)” featuring Pitbull, along with other features. B.O.B. is well on his way. Prepare for Take Off!

Odd End.

Favorite cereal. Captain Crunch

Celebrity crush. Alicia Keys

Classic album. Cold Play X & Y.

Tattoos. 3

Who would play you in a movie? Will Smith